- 1 What Is Digital Altitude?
- 2 How Does Digital Altitude Work?
- 3 Digital Altitude Aspire Levels:
- 4 The Digital Altitude Products:
- 5 Is Digital Altitude A Scam?
- 5.1 This Is Why Digital Altitude Is A Scam!
- 5.2 1) You Have To Pay a Monthly Fee To Be An Affiliate!
- 5.3 2) You Have To Purchase The Product You Want To Promote!
- 5.4 3) You Only Get Commission For The Level You Are A Member!
- 5.5 4) If You Don’t Recruit, You Are Screwed!
- 5.6 5) The Coaches Are Not Coaches!
- 5.7 6) If Your Coach Helps, Your Commission Gets Cut!
- 5.8 7) Is Digital Altitude Legit?
- 6 Conclusion To My Digital Altitude Review
Name: Digital Altitude
OFFICIAL Website: http://www.digitalaltitude.co
Type: A Multi Level Marketing Pyramid Scheme
Founder/Creator: Michael Force
Works Best For: The Founders & Top 2% Members
Rating: 1 out of 10 points
Update: February 10, 2018
In June of 2017 I received a rather nasty ‘Cease and Desist‘ letter from some law firm in Illinois threatening the filing of a lawsuit for both, damages and attorneys’ fees and costs incurred by their client as a result of my Digital Altitude Review.
After consulting my lawyer, I took down the ‘review part’ of my blog post to protect myself from having to defend against some frivolous lawsuit by a deep pocket opponent. However, I kept the ‘comment section’ active, which allowed me to contact individuals, looking for advise, via email and direct them to file their complaints with the FTC (Federal Trade Commission).
On February 8, 2018, the FTC Obtains Court Order Halting Business Coaching Scheme
Reason: Defendants falsely claimed consumers could earn substantial income
This also proves that my publication IS NOT ‘utterly false and without merit, and constitutes defamation per se…’, as their lawyer claimed.
Enjoy reading my review:
In his Mission Statement, Michael Force, the front man of Digital Altitude says, among other things…
“Our program was not designed for business people. It was designed for moms, dads, high school graduates, waiters and waitresses, passionate creatives, college dropouts and anyone in between”
Let me cut to the chase!
Empower Network was the Largest Pyramid Scheme ever on the Internet; founded by David Wood & David Sharpe, and launched on October 31, 2011. The pyramid imploded a short 3 years later, and 97% of almost 200,000 members lost significant amounts of money, some even their life savings!
You think I am making this up and lying to you, right? Take a look at the screenshot below; the official EN Income Disclosure for the period of January 1, 2013 to October 31, 2014.
And the 97-percenters, losing their money, have been “moms, dads, high school graduates, waiters and waitresses, passionate creatives, college dropouts and anyone in between“, the same group of everyday, hard working folks Michael Force is targeting with his Digital Altitude program.
By the end of 2014, most ‘founding members‘, and most of the top earners, have either left EN altogether, or tried to distance themselves from EN, announcing their departure like this guy.
Name is James Bonadies, and I used to be a top producer in Empower Network.
Although I have a lot of respect for this business, I feel and felt extremely uncomfortable selling something that I learned is impossible for the average person to succeed at.
It is true, most of the time, the average person doesn’t do what is necessary to succeed online whether in Ipas, Empower Network, MTTB or any other “how to make money online” programs. The average person I say as if I am above average. Which I am not. Not even close. However, my results are far from average.
I got sick of shoving lies down the throats of innocent people, at the time I didn’t know they were lies, and got sick of selling the system so other people can sell the system. I call it the “revolving door to hell!” That is what it is…the revolving door to financial ruin.
So, what does Digital Altitude has to do with Empower Network, you may ask? Nothing and Everything!
The Modus Operandi is 100% Identical!
What Is Digital Altitude?
Digital Altitude was, supposedly, created by Michael Force, retired US Marine, and former Empower Network Top Producer, with a history of scam reports (mobilemoneycode.com – now defunct).
It is a High Ticket MLM Pyramid scheme that teaches you the best ways to target unsuspecting and gullible opportunity seekers, and convince them that a membership in Digital Altitude will make them rich beyond imagination.
Members are called Affiliates and receive a commission for every new member they recruit into this scheme. At the same time, Affiliates are building their ‘downline‘ of affiliates, three tiers deep.
The only purpose of Digital Altitude is to recruit as many new members as you possible can, and build a huge team of affiliates.
How Does Digital Altitude Work?
They give you a $1, Fourteen-Day-Trial, which is nothing more than a good way to collect some of your personal data, most importantly, your credit card information. Other than that, you’ll get to watch a lengthy sales video, geared to convince you to join as a paying member.
It will cost you $17 per month to become an affiliate. At that point, you are called an Aspire member, and you will have access to some training videos and a life-time coach. The coach is supposed to guide you through the pyramid, but the main purpose is to get as much of your hard earned money as possible. They are not really coaches, but highly trained boiler-room salespeople to close deals.
There are THREE Aspire levels with different cost, different commission payouts and different training levels. You see, they ‘drip-feed‘ you training for one simply reason: You want us to teach you more, you have to pay more.
Digital Altitude Aspire Levels:
Aspire Walker: $37 per month
- 40% commission
- 1 tier payout
- Members Area
- Start Up Training Videos
Aspire Hiker: $67 per month
- Up to 50% Commission
- 2 Tiers of Payout
- Members Area
- Start Up Training Videos
- Weekly Training
- …and more
Aspire Climber: $127 per month
- Up to 60% Commission
- 3 Tiers of Payout
- Members Area
- Weekly Training
- And much, much more!
Of course, the Climber level is the most desirable level to be on, but many newbies (remember the waitresses, college drop-outs and stay-home-moms) may not have the financial means to whip out $144 every month just to see how things will work out. Anyways, you want to be a Climber for best results.
We covered the different species of affiliates, let’s move on to the “products” you will be selling. I almost choked to death when I looked at the stuff YOU MUST BUY before you have the PRIVILEGE to peddle it to your recruits, and collect your full commissions IF you close the deal yourself. In case you need the help of your ‘coach‘ to make the sale. you only get 20%, 30% or 40%, depending on your affiliate level.
The Digital Altitude Products:
There are 5 High Ticket products; they call them Membership,, which is more appropriate because they are not really tangible products. I am not going to list every little detail, or module of each membership; you can easily find these out from any one of the affiliates sales pages
1) The Base Membership: $595 one-time payment
This is a video based, motivational training, which consists of 12 modules in 3 sections…
…your business. This covers subjects like…
Module 10: Create a captivating customer experience that reels ’em in and keeps ’em hooked.
Module 11: How to build a cult-like-tribe that hangs on your every word.
Module 12: How to build automated systems that save time and make you money while you sleep.
I can guess you’ll get the drift, right?
2) The Rise Membership: $1997 one-time payment
Again, a video based, motivational training, which consists of 19 modules in 5 sections…
and teaches you stuff like…
Module 10: How To Instantly Trigger A Powerful Desire In Your Customers’ Minds That Almost “Forces” Them To Buy.
WOW. Once you are done with this part, you know ‘how to twist your prospect’s arm“. LOL
3) The Ascend Membership: $9997 one-time payment
It’s time to move into the upper echelons of the pyramid; not into the very top though, that’s fully occupied already, but pretty high up. You are either filthy rich and don’t care much about money, or you did indeed build a downline that makes you enough dough, that spending 10 grand for a 3-day retreat in a hotel in Las Vegas won’t hurt too much.
The $9997 covers travel and all accommodations for TWO, so you can bring your partner, spouse or friend. But think about it for a second; if you would book the whole trip yourself, I am certain you wouldn’t have to spend more than 6 thousand dollars. There is another nice little sum of at least $4,000 that goes into the pockets of the founders of this scheme.
But hey, a lot of folks like to rub shoulders with like minded buffoons, hyping themselves up and have a few drinks on their success. Oh yea, I almost forgot; they do talk and teach you about important topics like…
- 6 Strategies To Scale Traffic: How to scale your traffic from a small initial trickle all the way up to millions of hits.
- How To Build A Team: Discover the “power of duplication” and how it can literally “multiply” your sales exponentially.
Hmmm, you could have googled these 2 phrases and found a bunch of good info FOR FREE!
4) The Peak Membership: $16,997 one-time payment
Are you bored yet? We are almost there. The Peak offers you 20 topics, which are kind of the ‘garden variety‘, like…
- Create More Efficiency In Your Business: Find out how to ‘grease your business’ wheels‘ so it runs faster & smoother.
- Adding Massive Value: Find out how to add massive value to your products and services and get your customers hungry for what you’re selling.
- Secure Your Retirement Income: 5 strategies to secure an autopilot retirement income that pays you while you sleep.
They have to keep the big bucks coming in; I am talking about the few scheisters that cooked this whole thing up and reside securely in the very top of the pyramid.
5) The Apex Membership: $27,997 one-time payment
OK, I’ll get it. The GOAL is to make it to the top. It cost only 28 grand to be invited to a 7-day retreat, again in Las Vegas. They do have an agenda for each day, besides laughing all the way to the bank. Guess what? If you make it there, you are now officially a member of the “LESS THAN 1 PERCENT“; those that made the big bucks.
This comes with the privilege of laughing at the 50% of still active members struggling to fill the holes in their downlines, created by the great number of members that simply took their losses and quit, and desperately hanging on, trying to recoup their investment.
Is Digital Altitude A Scam?
In my humble opinion, yes, Digital Altitude is a scam and I will tell you why. Legally, they may get away with it because of the way the law is written. Their memberships may qualify as “tangible products”, although their course teaches ONLY how to recruit new members.
This Is Why Digital Altitude Is A Scam!
1) You Have To Pay a Monthly Fee To Be An Affiliate!
Affiliate Marketing is the most popular way to make money online, and millions of people do make a livable income by promoting other people’s products. None of the legitimate affiliate networks, and companies with their own affiliate program (see Amazon), charges any fee from their affiliates.
2) You Have To Purchase The Product You Want To Promote!
Only pyramid schemes require their ‘affiliates’ to purchase the product in order to promote it, even if they don’t want to use it for themselves.
3) You Only Get Commission For The Level You Are A Member!
Assume you join and can only afford the “Climber” Level @ $127 per month and the $17 Affiliate fee per month. You refer a new member, which decides, and can afford, to buy into the “Ascend” level @ a price tag of $9997. Since you are not a member at that level, YOU WILL NOT receive the commission for your referral. A system like this forces members to spend money they can ill afford. I call it a scam.
Imagine Car Sales Men have to purchase each model they want to sell in order to earn commissions!
Here is how legitimate affiliate marketing works. If you promote a $10 product and the customer arrives at the merchant’s site through your link, and buys a $500 product instead, you will receive the commission.
4) If You Don’t Recruit, You Are Screwed!
You need to understand that you can make money ONLY if you recruit, recruit and recruit; like the devil chases after souls, you need to target ‘dreamchasers’. James Bonadies admitted that he “got sick of shoving lies down the throats of innocent people, and simply quit, although he made a ton of money.
5) The Coaches Are Not Coaches!
As soon as you join Digital Altitude a ‘personal coach‘ will be assigned to you. Sounds good, doesn’t it? Let me tell you what they really are, and I speak from my own experience. They are well trained, hard core Boiler Room sales people with one purpose only…to make you upgrade to a higher level. Take my word for it; I’ve been there with a similar scam, back then when I was an inexperienced dreamchaser (you can contact me for details, if you wish).
6) If Your Coach Helps, Your Commission Gets Cut!
Moving right along. It is not easy to recruit, and it is particularly hard in a high ticket scheme. In cases where you need help from your ‘coach‘ to close a deal, they cut your commission; instead of 60% you’ll only get 40%. How cool is that?
7) Is Digital Altitude Legit?
I mentioned earlier that the law in regards to the legitimacy of MLM pyramid schemes is vague and not very well written. However, one point has been made very clear:
If the main income is derived from recruiting new members, then the operation is ILLEGITIMATE.
Conclusion To My Digital Altitude Review
I laid it out for you as I see it; honest, albeit biased. Admittingly, I am not a friend of MLMs for many reasons, but there are many legitimate companies, selling tangible products people want to buy and use, using this system. The main problem is, however, that only a very small percentage of members actually make money.
Members with no or little success leave faster than their spaces in the downlines can be filled again. Mary Kay, the grandmother of MLMs said very eloquently…”It’s like keeping the bathtub full with the drain open“.
Unless you are an experienced marketer and able to build a stable, and productive downline, you should stay away from MLM, particularly from those that DO NOT sell tangible and useful products.
Digital Altitude is selling a dream, that will turn into a nightmare for many participants. Yes, they will teach you some marketing strategies that could be useful in a legitimate online business. They cover topics like email marketing, how to create sales funnels, how to drive paid and free traffic to your offers, etc. But at an insane price tag. Most of this information can be found easily on the net; some free, some at a cost that is affordable for waitresses, stay-home parents and college drop-outs.
Here Is An Alternative To Scams:
That’s all for today folks and I would love to hear your opinion about my Digital Altitude Review, or any other opinion you want us to hear about. So, don’t be shy and leave us your 5 cents worth on your way out. Like always, thanks for stopping by…